When looking at a business make sure the product, company and people you follow are documented. If there isn’t proof of what people or companies are promoting then you must be weary. They should be willing to back up their conversation with documentation.
Coffee is the second most consumed beverage in the world next to water.
Coffee is the second most traded commodity in the world.
GanoLife coffee is enriched with the most documented herb in the world Ganoderma Lucidum. Backed up by over 1100 documents in the largest Medical Library in the world. http://www.ncbi.nlm.nih.gov/pubmed/
GanoLife product results are documented by people. http://ganostories.com/
And the GanoLife business is documented by hundreds of testimonials. http://www.youtube.com/user/GanoLifeUSA/videos?sort=dd&shelf_index=0&view=0
You have a much better chance for success when starting with a company with a proven product or service backed up by people with document results. So always do your due diligence when starting a new venture and start off on the right track!